In formation · Launching 1 October 2026
PR & Communications Agency · Vienna

PR with identity.
Visibility built on trust.

iDCommunications is a PR and communications agency in Vienna. We help brands and public figures build lasting visibility – through clear positioning, strategic PR and media relations, and compelling content.

WHY iDCOMMUNICATIONS?

Strong brands need clear communication.

Many brands have substance, but their external presence appears unclear, interchangeable or overly promotional. That is exactly where iDCommunications comes in.

  • You want to be visible but do not yet have a clear public positioning.
  • Social media is active, but lacks a recognisable direction and strategic PR thinking.
  • A launch or project needs to be communicated professionally.
  • Media enquiries and critical questions need to be handled professionally.
About Ivan

Communication begins for me where trust is at stake.

I have never been interested only in how communication attracts attention. What has always fascinated me more is this: What must communication achieve when the issues are complex, the public is watching closely and every word has an impact?

My degree in Journalism and Communication Studies gave me the academic foundation. Communication became truly tangible in practice: Working in the press office of a political party, I saw how quickly issues gain momentum, how precise messages have to be and how decisive the right timing can be. I later moved into an environment where communication was no less public, but sensitive in a different way. As press spokesperson for the umbrella organisation of Austria’s social insurance institutions, my role was to make complex health policy issues understandable, handle media enquiries professionally and communicate clearly and responsibly even in challenging situations.

Politics on one side, social insurance and health on the other: these different perspectives have shaped my view of communication. I have learned that visibility alone is not enough. Good communication requires clear positioning, an understanding of the media, a feel for language and the protection of one’s reputation.

iDCommunications grew out of this conviction. Today, I combine academic expertise in communication with hands-on experience in media relations, political communication, healthcare communication and crisis communications. I use this perspective to help people and brands take a clear public position, build trust and be understood – even when communication becomes particularly demanding.

Services

The right next step for your visibility.

From initial analysis and positioning to launches and ongoing PR and media relations: You start exactly where your brand needs support.

01

iDentity Check

How is your brand perceived today? The iDentity Check shows what is already working, where clarity is missing and which steps can strengthen your external impact.

Outcome: analysis of your external image, concrete recommendations and initial topic ideas
02

Positioning & Communications Strategy

For brands and public figures who want to sharpen their profile, develop clear messages and communicate relevant topics strategically to their stakeholders.

Outcome: positioning, key messages, topic strategy and communications concept
03

Launch PR

For new products, services, openings, events or projects that should be presented professionally and brought to the public in a targeted way.

Outcome: launch story, press materials, media outreach and communications plan
04

Website Concept & Content

For a professional digital presence that communicates your positioning clearly and guides visitors purposefully through your services.

Outcome: page structure, key messages, website copy and content concept
05

Ongoing PR & Social Media Support

Ongoing communications support for brands and individuals who want to remain visible regularly and with a clear direction. From content creation and media enquiries to PR pitches, we manage your ongoing communications.

Outcome: editorial planning, content creation, media topics and ongoing support
06

Crisis Communications

Preparation and support for sensitive issues, public criticism, media enquiries or acute communications situations. We act as your external press office.

Outcome: risk assessment, Q&A, statements and a clear response plan
“I don’t know how my brand is perceived externally.”The iDentity Check shows you where you stand today.
“I need clear positioning, messages and topics.”The positioning and communications strategy creates the foundation you need.
“I am bringing something new to market.”Launch and media relations bring your project to the public professionally.
“I need a professional website presence.”The website concept combines structure, clear messages and compelling content.
“I want to remain visible on a regular basis.”Ongoing PR and social media support provides a clear direction.
“I want to be prepared for criticism or sensitive situations.”Reputation management and crisis communications give you confidence and direction, as well as a clear recommendation for action.
THE iD Logic

Identify. Define. Communicate. Protect.

Effective communication begins with clarity and follows a coherent direction. That is why the iD Logic combines analysis, positioning, implementation and reputation protection.

01

Identify

Analyse identity, target audience, current public image and desired perception.

02

Define

Define positioning, key messages, tone of voice and relevant topics clearly.

03

Communicate

Translate the strategy into PR and media relations, website, social media and launch communications.

04

Protect

Identify communications risks early, prepare for criticism and media enquiries, and protect reputation over the long term.

Who we work with

For people and brands where trust matters.

iDCommunications supports politicians, public figures, experts and brands that want more than visibility: they want to be positioned credibly and understood correctly.

Politicians & public figures
Doctors & medical experts
Medical beauty & aesthetics
Longevity, prevention & health
Beauty, lifestyle & wellness brands
Working together

Clear steps. Reliable collaboration.

From the initial conversation through implementation, you always know what comes next. Goals, services, timelines, costs and approvals are agreed transparently.

1. Initial consultation

We clarify your current situation, goals, timeline and any potential communications challenges or reputational risks.

2. Recommendation & Proposal

You receive a clear recommendation for the service that best fits your situation – with a defined scope of work, timeline and budget framework.

3. Strategy & Preparation

We develop your positioning, key messages, relevant topics and appropriate channels. At the same time, we define responsibilities and approval processes.

4. Implementation & Support

The agreed communications activities are implemented in a structured way, coordinated with you throughout and refined as needed.

Contact

Ready for communication that makes a clearer impact?

Tell me briefly what you would like to achieve with your communication. In a no-obligation initial consultation, we will clarify what kind of support best fits your situation.